Optibit media system (OMS) is a solution that we developed to centrally control display units for advertising (Digital Out-of-Home DOOH), entertainment, hospital display management, or interactive education, etc. We also provide features like multiple content types, scheduling, billing etc. All of this is maintained by our highly skilled cloud engineers. This offers a smooth way operating an advertising business leading to higher profits and ease of maintenance.

This hardware is responsible for obtaining the media files and instructions from the cloud and running them on the LED/LCD display. Our hardware is very powerful and is capable of handling multiple threads simultaneously for communication and display output operations.

The control software is the user interface (UI) that can be run on any laptop, desktop or even a phone. This can be used to send the files to be played to the Node Hardware which is physically located along with the LED/LCD display. We offer various exciting features for our customers.

Wayfinding and Navigation

Digital displays can help patients and visitors navigate the hospital. Our OMS can manage wayfinding content, including maps, directories, and directional signage, to assist in locating departments, rooms, and facilities.

Patient Education and Information

Displays can be used to provide patients and visitors with important health information, educational videos, and preventive care tips. Our OMS can schedule and manage this content to ensure that it is relevant and updated regularly.

Staff Communication

Internal displays in staff areas can be used to disseminate information to hospital staff, such as policy updates, training schedules, and internal announcements. Our OMS ensures that this information is easily accessible and up-to-date.

Promotions and Announcements

Our OMS can manage content for promoting hospital services, upcoming events, and wellness programs. It can also display announcements regarding hospital achievements, new treatments, or facilities.

Emergency Information

In case of emergencies, Our OMS can instantly broadcast critical information and instructions across all displays, ensuring that patients, visitors, and staff are informed and can take appropriate action.

Customization and Targeting

Content can be tailored for different areas within the hospital. For example, pediatric wards can have content specifically designed for children, while waiting areas can display general health information or entertainment.

Dynamic Content Updates

Banks often need to update interest rates, loan offers, and other financial products frequently. Our OMS allows for real-time updates, ensuring that the displayed information is always current and accurate.

Targeted Messaging

Different branches may have different customer demographics. Our OMS can segment content to target specific audiences at specific branches, ensuring that the displayed content is relevant to the local clientele.

Content Variety

Our OMS supports various types of content, such as images, videos, scrolling text, and interactive elements. Banks can use this to display promotional videos, customer testimonials, financial news, weather updates, and more.

Compliance and Branding

Our OMS helps ensure that all content adheres to the bank’s branding guidelines and regulatory compliance. This is crucial for maintaining a professional image and avoiding legal issues.

Real-Time Updates

Shopping malls often need to update promotions, event schedules, and announcements in real time. Our OMS enables immediate updates to ensure that all information displayed is current and relevant.

Promotional Content

Digital displays can be used to promote sales, new arrivals, and special offers from various stores within the mall. Our OMS can schedule promotional content to run during peak shopping hours or specific dates.

Event Announcements

Malls frequently host events, such as fashion shows, live performances, and seasonal activities. Our OMS can manage and display event schedules, announcements, and highlights to attract shoppers.

Wayfinding and Directories

Digital wayfinding displays help shoppers navigate the mall. Our OMS can manage interactive maps, store directories, and directions to facilities like restrooms and exits, improving the shopping experience.

Interactive Displays

Interactive displays allow shoppers to search for store locations, browse services, and find information about promotions. Our OMS can manage the content and interactive elements on these displays, ensuring they are user-friendly and up-to-date.

Advertising Revenue

Malls can sell advertising space on their digital displays to external brands. A CMS can schedule and manage third-party advertisements, ensuring they are displayed according to the agreed terms and timings.

Social Media Integration

Integrating social media feeds into digital displays can engage shoppers by showing real-time posts, reviews, and promotions. Our OMS can manage and curate social media content to ensure it is appropriate and relevant.

Emergency Information

In the event of an emergency, our OMS can instantly broadcast critical information and instructions across all displays, ensuring the safety of shoppers and staff.

Analytics and Reporting

Our OMS can provide data on content performance, such as which promotions are most viewed or which areas of the mall receive the most foot traffic. This information can help optimize future content strategies.